Digital Marketing Coordinator - Remote or Hybrid NYC

BaubleBar Inc. is a consumer brand known for its fun and statement-making accessories. They are seeking a Digital Marketing Coordinator to execute and optimize paid digital marketing campaigns, primarily focusing on Meta and Google advertising to drive customer acquisition and revenue growth.

Responsibilities

• Assist in building, launching, and optimizing paid media campaigns across Meta Ads Manager and Google Ads
• Track and analyze performance across key metrics including ROAS, CTR, conversion rate, and revenue
• Prepare daily, weekly and monthly performance reports with insights and recommendations that identify optimization opportunities to improve ROI and efficiency
• Partner with the graphic design team to coordinate end-to-end paid ad creative development. This includes managing project timelines and creative requests using project management tools (Asana, Monday.com, etc.)
• Help develop briefs and ensure creative assets align with campaign goals and channel best practices
• Monitor industry marketing activity and identify opportunities for innovation and growth
• Be collaborative, curious, creative and possess an eagerness to innovate, test, learn and evolve our strategies to drive growth for the business

Skills

• Experience in digital marketing, paid media, or ecommerce marketing
• Experience or internships working with Meta Ads Manager and/or Google Ads preferred
• Experience in fashion, accessories, beauty, or consumer brands a plus
• Proficiency in Excel and PowerPoint
• Strong analytical mindset with comfort interpreting marketing data
• Proficiency in Excel and PowerPoint; experience with Google Analytics or reporting tools a plus
• Excellent organizational and project management skills
• Positive, can-do, problem-solving attitude
• Demonstrated ability to manage multiple priorities in a fast-paced environment
• Strong communication skills and ability to present insights clearly to stakeholders

Benefits

• Outstanding company contribution towards employee premiums for Medical, Dental and Vision Insurance
• PTO
• 10 paid Company Holidays
• Company paid Life Insurance & more!
• Company laptop
• Free monthly product allowance
• Employee discounts

Company Overview