Manager Regional Sales Retail

Leads and directs efforts to penetrate and develop key retail customer contacts and relationships, resulting in the successful achievement of the company’s strategic sales goals and objectives.

Essential Job Functions

• Lead and direct efforts to penetrate and develop assigned markets at both the retailer/operator and distributor levels.
• Determine the most effective go-to-market strategies for assigned retail customers to drive sustainable and profitable growth while achieving company objectives.
• Collaborate closely with internal customer service, sales support, and logistics teams to ensure high levels of customer satisfaction.
• Manage brokerage firms to support distribution and promotional goals within regional chains and special market customers.
• Oversee day-to-day business operations, including forecasting, budgeting, planning, reporting, presentations, and broker management.
• Monitor sales performance through reporting, recommend adjustments, and implement strategies to achieve company goals.
• Maintain knowledge of national and regional trade shows relevant to assigned classes of trade.
• Demonstrate strong product and industry knowledge and act as a technical resource for internal partners.
• Perform other duties as assigned.