Position Overview:
Blue Acorn iCi is seeking a skilled Analytics Consultant who has a broad range of experience in the Adobe Suite (i.e. Adobe Analytics, Adobe Target) and Google Analytics (GA4). This key strategy position will be responsible for realizing digital channel strategy for our customers, uncover unique circumstances, provide guidance and prioritization of initiatives, and drive value as a trusted advisor to our current customer base and increase the customer experience.
This role will be for a business-minded and data-driven consultant who can fuel our ability to provide data analysis, insight, and recommendations to our enterprise-level clients through implementation, configuration, and enablement of digital analytics and other Adobe solutions.
Preferred Experience:
- Deep Adobe Experience Cloud experience with heavy emphasis on Adobe Analytics, Adobe Target, CDP and Audience Manager
- Extensive experience with Google Analytics (GA4)
- Broad MarTech stack experience (Augmented Analytics, Digital Experience Analytics, Audience Intelligence Platforms, etc.)
- Knowledge of modern Analytics best practices and trends
- Experience running workshops to elicit requirements
- Data analysis experience
- Business consulting with an emphasis in the digital channel
- Demonstrate ability to be a leader within a collaborative team environment
- Pre-Sales experience supporting sales strategy evaluating the customer digital channel objectives
- Comfortable creating resonating/boardroom ready presentations for executive (including client) leadership
- Articulate and logically communicate with technical and non-technical audiences
- Navigate digital marketing concepts and conversations
- Capable of building and maintaining strong relationships with a diverse set of leadership
- Enterprise account experience
Functions and Responsibilities:
- Enterprise client and partner leadership (above the project and program level) including Steering Committee representation
- Responsible for identifying KPI’s, success factors and growing the business.
- Accountable for discovering, sourcing and analyzing customer digital channel visions (how it would connect back to their experience within “Analytics” systems
- Works with product teams to shape the strategy and capabilities for key digital consulting engagements, supporting the evolution of the product and delivery roadmap
- Lead and co-deliver strategy consulting engagements (i.e. digital transformation, customer journey, digital marketing, etc.)
- Establishes cross-functional operation. Builds support and alignment across a wide range of stakeholders, creates a strong network of relationships among peers, partners, decision makers and stakeholders
- Anticipate problems and recommend innovative solutions. Attentive to client and project team needs
- Advocate digital marketing education for the organization, promoting new technologies, digital marketing tactics and continually merge with Adobe Experience Cloud solutions