starpower - Account Executive, Influencer and Entertainment Marketing

Real Chemistry is a global agency transforming healthcare through innovative marketing solutions. They are seeking an Account Executive to manage influencer and celebrity talent procurement, campaign execution, and client communications.

Responsibilities

• Participate in the Talent Procurement process for public relations, advertising, digital and influencer marketing campaigns
• Participate in internal casting sessions / brainstorming sessions (digital influencer, Health Care Providers, Patient, Celebrity etc.)
• Conduct outreach to Influencers and their representation (agents, managers, publicists, etc.)
• Manage talent vetting process and facilitate background checks (via third party service provider)
• Develop client-facing materials, including casting sheets, scopes of work, budget trackers, formal offers, Long-form Agreements
• Participate in the negotiation of Formal Offer and Long-form Agreements on behalf of brand and agency clients
• Manage content creators –hosting briefing calls, managing them/content capture on site, facilitating client approvals and getting content live
• Participate in campaign management & coordinating logistics
• Facilitate Talent approvals of campaign materials
• Track/document all Talent/Influencer approvals
• Maintain Contract Tracker for each campaign
• Create campaign recap documents (as needed)
• Monitoring and daily tracking of performance insights that will be used to hone and improve client campaigns and programs
• Prepare weekly/monthly, campaign, project, etc. reports on predetermined measures of success
• Work closely in partnership with the account team, consistently mining data for opportunities to improve a campaign’s performance
• Support in the development of post-campaign case studies
• Management of Influencer database, keeping track of all influencer partnerships (past/present/future)
• Monitor and mine sports & entertainment news publications, social media channels, blogs, and broadcast to identify opportunities and relevant information for clients
• Manage and participate in day-to-day communications with clients and internal team
• Attend in-person client meetings, and new business pitches
• Participate in presentations to clients and prospective clients
• Coordinate and participate in conference calls between starpower account teams, and clients, agents, etc
• Participate in data entry, evaluation, and database management; leverage agency tools, technology and database to analyze and provide data for clients
• Assist in the overall growth of the agency, including new business & networking

Skills

• Innate passion and curiosity for pop-culture/entertainment
• Digital/social media savvy
• Creative, flexible, and self-motivated
• Experience interacting with brands, agencies (public relations & advertising), influencers, celebrities, agents, managers & publicists
• Strong organizational, written and verbal skills
• Proficient in Microsoft Word, Excel, PowerPoint, Outlook
• Agency experience

Benefits

• Free snacks to keep you running all day long
• Generous holiday and paid time off
• Options for private medical, dental, and vision plans
• Support in saving for the future
• Mental wellness coaching and support
• Access to more than 13,000 online classes with LinkedIn Learning

Company Overview