Public Relations Manager – Influencer Marketing
Posted 2026-05-06
Remote, USA
Full-time
Immediate Start
- Job Description:
- Own day-to-day experiential visibility and relationship management
- Manage incoming invitations and experiential opportunities for talent
- Maintain direct communication with event partners, hospitality contacts, and experiential stakeholders
- Lead targeted pitching and outreach for tentpole activations including New York Fashion Week, Art Basel, and similar cultural moments
- Build and maintain tentpole-specific contact lists based on prior experiences and strategic growth targets
- Manage and distribute newsletter to maintain warm relationships with experiential partners and industry stakeholders
- Maintain comprehensive photo archive including Getty, event photography, talent-provided assets, and press images for website, social, and media use
- Track talent location and availability to optimize invitation and hospitality outreach
- Own traditional press strategy, list building, pitching, and earned media outcomes
- Develop pitch angles and narrative strategies for talent and brand positioning
- Build and continuously expand segmented media lists across traditional press, hospitality, and ad hoc visibility opportunities
- Execute traditional press pitching with structured follow-up cadence
- Lead individual talent pitching based on specific market visits, launches, or requests
- Manage award submissions and speaking applications throughout the year
- Prepare talent for press through media coaching and readiness sessions
- Cultivate and maintain relationships with editors, producers, writers, and press contacts
- Identify timely cultural angles and proactive story opportunities
- Own visibility infrastructure and operational discipline
- Maintain 100 percent accuracy across media databases, CRM, and outreach trackers
- Ensure all outreach is logged in real time
- Maintain press coverage archive and placement documentation
- Organize pitch drafts, coverage links, asset folders, and media kits
- Develop clean reporting dashboards for monthly visibility updates
- Ensure photo archive and media assets are updated daily and accessible for press and social
- Provide structured communication and advisory support to talent and internal stakeholders
- Serve as PR point of contact for talent via Basecamp
- Host office hours twice weekly with talent to refine positioning and press readiness
- Coordinate interview logistics and internal communications
- Provide strategic recommendations on visibility timing and narrative alignment
- Requirements:
- 5+ years of experience in public relations, media, or communications
- Demonstrated experience securing traditional press placements
- Strong understanding of influencer marketing and digital positioning
- Proven ability to build and maintain media relationships
- Excellent writing and communication skills
- High organizational discipline and operational rigor
- Benefits:
- Monthly pay of $1000 - $1200 depending on experience