Marketing Technologist
Posted 2026-05-06
Remote, USA
Full-time
Immediate Start
- Job Description:
- Build, deploy, and optimize multi-channel marketing automation campaigns including email programs, nurture tracks, and lifecycle workflows.
- Configure and maintain Pardot automation rules, engagement studio programs, dynamic lists, scoring models, and segmentation strategies.
- Manage campaign execution from campaign setup through performance analysis and optimization.
- Maintain and optimize the integration between Pardot and Salesforce, ensuring accurate lead flow, campaign attribution, and reporting.
- Troubleshoot and resolve data synchronization, field mapping, and automation issues between marketing and CRM platforms.
- Collaborate with sales and RevOps to improve lead routing, scoring, and lifecycle management.
- Build and optimize landing pages and forms using Unbounce and WordPress.
- Develop and modify responsive email templates and landing page components using HTML and CSS.
- Monitor campaign performance using Salesforce and Pardot reporting dashboards.
- Conduct A/B testing on emails, landing pages, forms, and nurture programs to improve engagement and conversion rates.
- Requirements:
- 3–5 years of experience in marketing automation, marketing operations, or digital marketing technology roles
- Hands-on experience with Pardot (Marketing Cloud Account Engagement)
- Experience working within Salesforce CRM for campaign tracking, reporting, and lead management
- Proficiency in HTML and CSS for email template and landing page development
- Experience building and optimizing landing pages using Unbounce
- Experience managing or updating content within WordPress
- Strong understanding of lead lifecycle management, segmentation, and nurture strategies
- Experience with marketing analytics, campaign reporting, and performance optimization.
- Benefits:
- Competitive, fair pay and benefits
- Health insurance
- Professional development opportunities