Marketing & Communications Coordinator (CONTRACT)

Christopher & Dana Reeve Foundation is dedicated to curing spinal cord injury by advancing innovative research and improving quality of life for individuals and families impacted by paralysis. The Marketing & Communications Coordinator will facilitate programmatic and fundraising communications, digital outreach, and brand awareness efforts while providing administrative support across departments.

Responsibilities

• Support implementation of media strategies to raise awareness of our nonprofit organization's mission, programs, and initiatives; evaluate campaign results
• Serve as a coordinator of the Foundation’s social media properties, helping with content planning, scheduling, monitoring engagement and coordinating responses to questions/comments
• Maintain and update Marketing-Communications editorial calendar
• Support the day-to-day maintenance of and monitoring social media; work with the Digital Director and others to analyze digital media performance metrics and compile regular reports on key metrics, trends, and insights to drive improvements and measure success
• Utilize web-based tools (e.g. Sprout Social, HubSpot) to support digital marketing efforts
• Collaborate cross-departmentally and with external vendors and agencies on larger projects, including marketing/conference campaigns and collateral, publications such as our annual impact report, media outreach and coordination, and more
• Lend editorial assistance to produce compelling content for community outreach
• Maintain and update database of community influencers, ambassadors, bloggers and other community partners. Support partner content development
• Collaborate closely with the Foundation’s programs, including Quality of Life Grants, Information Specialists, Peer & Family Support Program and Outreach and Education on initiatives throughout the year
• Provide support for drafting and editing media alerts, web content, blogs, newsletters, social media content and other publicity and promotional materials. Maintain consistent messaging and tone across platforms
• Assist with planning and execution of awareness campaigns, such as Spinal Cord Injury (SCI) Awareness Month and Caregiver Awareness Month
• Lend support to the planning and promotion of the annual Reeve Summit
• Provide as-needed communications support (occasionally in-person) at NPRC exhibiting opportunities, grantee site visits, etc
• Ensure all work is consistent with established brand guidelines, applicable policies, and compliance standards
• Stay up to date with traditional and digital media trends, emerging platforms, and best practices
• Participate in programmatic site visits to capture and produce communications content
• Volunteer at Reeve events to help with tasks other than Marketing & Communications (registration, set-up, etc.)
• Participate in Reeve event committee meetings (Reeve Summit, Advocacy Summit, etc.)

Skills

• Associate's degree and 1-3 years' experience working for a non-profit, corporate, or agency, or equivalent combination
• Understanding of media platforms, including social media
• Excellent communication skills, both written and verbal
• Ability to work independently and meet deadlines in a fast-paced environment
• Passion for nonprofit work and a commitment to making a positive impact
• Collaborate well with others and build partnerships
• Have strong organizational skills and attention to detail
• Be a creative self-starter who takes initiative and contributes to group goals
• Be deadline-oriented; work well under pressure and with tight deadlines
• Be able to prioritize and handle many tasks simultaneously
• Be self-motivated, proactive, and skilled at problem-solving
• Demonstrate reliability and flexibility
• Microsoft Office 365
• Canva
• Third-party social media platforms and tools (Meta, TikTok, LinkedIn, Sprout Social, etc.)
• Google web tools (Analytics, Google Ads, etc.)
• Bachelor's degree
• Experience with CMR, CMS (particularly HubSpot and WordPress) and/or other website and customer relationship management platforms and systems
• Working knowledge of HTML
• Basic knowledge of web accessibility and data privacy standards

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