MARKETING AGENCY ACCOUNT DIRECTOR - FINANCIAL SERVICES
Posted 2026-05-06<div class="benefits">
<div><strong>Benefits:</strong></div>
<ul>
<li>401(k) matching</li>
<li>Dental insurance</li>
<li>Health insurance</li>
<li>Opportunity for advancement</li>
<li>Paid time off</li>
<li>Parental leave</li>
<li>Profit sharing</li>
<li>Vision insurance</li>
<li>Wellness resources</li>
</ul>
</div>
<div class="trix-content">
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<strong>Marketing Agency Account Director – Financial Services (Banking Focus)<br></strong><br>
</div><div>
<strong>Location: Flexible / Remote</strong><br> <strong>Company: Whale <br></strong><br>
</div><div>This is a <strong>business leadership role</strong>.<br><br>
</div><div>We’re looking for someone who doesn’t just manage client relationships—<br> but <strong>owns outcomes, drives growth, and thinks like a partner to the business.<br></strong><br>
</div><div>If you understand how financial institutions actually grow—and can translate that into marketing that performs—you’ll thrive here.<br><br>
</div><div>
<strong>What You’ll Own<br></strong><br>
</div><ul>
<li>Lead and grow relationships with banks and credit unions </li>
<li>Translate business goals into <strong>clear, executable marketing strategy</strong> </li>
<li>Drive integrated campaigns across <strong>digital, direct mail, and data-driven channels</strong> </li>
<li>Ensure every initiative ties back to <strong>measurable growth (accounts, deposits, loans)</strong> </li>
<li>Identify opportunities before the client does—and act on them </li>
<li>Elevate creative, strategy, and analytics into one cohesive story </li>
</ul><div>
<strong>What You Bring<br></strong><br>
</div><ul>
<li>5-7+ years in marketing, with <strong>direct financial services experience (banking or credit union)</strong> </li>
<li>Deep understanding of: <ul>
<li>Deposit growth strategies </li>
<li>Loan acquisition </li>
<li>Customer segmentation and targeting </li>
</ul>
</li>
<li>Ability to connect <strong>strategy → execution → results</strong> </li>
<li>Confidence to lead conversations with senior client stakeholders </li>
<li>A bias toward action </li>
</ul><div>
<strong>Why Whale<br></strong><br>
</div><div>We’re built differently.<br><br>
</div><div>We don’t separate strategy, data, and creative into silos.<br> We integrate them—and expect our leaders to do the same.<br><br>
</div><ul>
<li>Work directly with leadership on high-impact accounts </li>
<li>Be part of a team that prioritizes <strong>thinking over task-taking</strong> </li>
<li>Influence real growth for financial institutions—not vanity metrics </li>
<li>Collaborate with strategists, analysts, and creatives who push each other </li>
</ul><div>
<strong>Compensation & Benefits<br></strong><br>
</div><ul>
<li>Competitive base salary + performance-based bonuses </li>
<li>
<strong>Profit sharing program</strong> tied to company performance </li>
<li>Full benefits package (medical, dental, vision) </li>
<li>401(k) with company match </li>
</ul><div>
<strong>Who This Is For<br></strong><br>
</div><div>Someone who is:<br><br>
</div><ul>
<li>Frustrated being stuck in “order-taker” agency roles </li>
<li>Ready to step into <strong>true ownership and strategic leadership</strong> </li>
<li>Energized by solving real business problems—not just launching campaigns </li>
</ul><div>
<strong>Apply<br></strong><br>
</div><div>If you’re ready to lead—not manage—we’d like to talk.<br><br>
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<p>This is a remote position.</p>