Growth Coordinator - B2C

PressReader is a rapidly growing technology company that partners with leading publishers to deliver content to millions of users globally. They are seeking a B2C Growth Coordinator who will support marketing automation workflows, paid advertising campaigns, and SEO initiatives to drive customer acquisition and retention.

Responsibilities

• Collaborate with internal teams to coordinate and deliver marketing assets aligned to campaign goals
• Assist in executing cross-channel campaigns (such as email, push notifications, app & web messages, social media and more)
• Coordinate in setting up A/B tests, tracking performance and implementing optimizations
• Track automated program performance, get insights and recommend data-driven optimization avenues to improve conversion, engagement and retention
• Support QA and validation of growth-related product features, ensuring accurate tracking, messaging and user experience across platforms
• Assist in optimizing app store presence (ASO), including keyword research, metadata updates, creative testing and performance tracking
• Stay current on industry trends, platform changes and emerging growth tactics to inform campaign strategy
• Conduct administrative and operational tasks to support growth projects

Skills

• At least 1-3 years of experience in marketing, product or engineering support roles
• Familiarity with marketing automation tools, landing page builders and SEO platforms
• Strong organizational skills and high attention to detail
• Clear and effective written and verbal communication skills
• A creative and analytical outlook with a focus on continuous improvement
• A passion for data and numbers
• A positive, upbeat demeanor with a good sense of humor
• A bachelor's degree in Marketing, Computer Science, Business Administration, or a related field
• Experience using Branch or Braze
• Background in media, consumer-packaged goods, technology or tech-enabled industries

Benefits

• 100% employer-paid health, dental and vision benefit plan
• 15 paid vacation days to start
• Health and wellness days
• Bereavement days
• Reimbursements for professional training and membership in professional associations
• Fitness subsidy

Company Overview