Employer Brand Manager

Team Summary

The Employer Branding team consists of three members. We focus on strengthening both the internal and external employer brand through strategic communications, engagement initiatives, partnerships, and events. The team specializes in employer branding campaigns, internal communications, employee engagement projects, industry events, university partnerships, and community initiatives. We collaborate closely with Recruitment, HR, Marketing, Engineering, and external partners to achieve business growth and talent attraction goals.

Job Summary

The Employer Brand Manager role is central to strengthening both the internal and external employer brand by leading and designing high-impact initiatives. There is a strong emphasis on events and partnerships to connect, inspire, and engage talent. The primary goal is to establish a distinctive employer reputation, which is reflected in a positive market perception, high employee engagement, and stronger team alignment with the company’s vision and goals.

Responsibilities and Duties

Drive initiatives that strengthen both the internal and external employer brand

Track market trends, benchmark competitors, and identify opportunities to strengthen SQUAD’s positioning in the tech talent market

Plan and deliver all employer branding events and activities, including industry conferences, meetups, university programs, community projects, and internal engagement initiatives

Organize company-owned events end-to-end, which includes sourcing speakers, launching campaigns, and managing all operational aspects

Build and expand partnerships with internal stakeholders (HR, Recruitment, Engineering) and external partners (universities, professional communities, vendors, industry associations)

Oversee the creation of content for campaigns, events, and communication channels, ensuring alignment with SQUAD’s EVP and brand identity

Lead internal branding efforts through internal communications, company events, and employee engagement activities to strengthen company culture, employee experience, and alignment with organizational values

Measure and analyze the effectiveness of events and partnerships, providing insights and recommendations for improvement

Qualifications and Skills

Proven expertise in event planning and coordination, with the ability to design, organize, and deliver impactful events end-to-end

Demonstrated project management skills, including a track record of managing multiple initiatives simultaneously

Experience with vendor and supplier management, coordinating external partners, agencies, and suppliers

Experience with merchandising management, overseeing the production and distribution of branded materials

Advanced written and spoken English

Outstanding organizational, planning, and time management skills

Ability to work effectively in a fast-paced environment

Proficiency in analytics and reporting (ability to measure, analyze, and report the effectiveness of branding activities)

Strong capacity for creativity, communication skills, collaboration, attention to detail, adaptability, problem-solving, and proactiveness

Related experience working in the Tech domain

Nice to have

Skills in copywriting and content creation, including preparing engaging texts and visuals for campaigns and events

Experience with event hosting or public speaking.

A change management mindset, strategic thinking, and resilience under pressure

We offer multiple benefits that include

The environment of equal opportunities, transparent and value-based corporate culture, and an individual approach to each team member

Competitive compensation and perks

Opportunity to receive a Performance Bonus for your individual achievements and a Loyalty Bonus recognizing your dedication to the company

Gig-contract

21 paid vacation days per year, paid public holidays according to Ukrainian legislation

Development opportunities like corporate courses, knowledge hubs, and free English classes as well as educational leaves

Medical insurance is provided from day one. Sick leaves and medical leaves are available

Remote working mode is available within Ukraine only

Free meals, fruits, and snacks when working in the office.