Director, Americas Channel Sales

At Promethean...

We're on a mission to transform the way people learn and collaborate around the world. For over 25 years, we've been empowering educators, innovators, and business leaders with our award-winning interactive displays and software solutions that transform learning and workspaces into connected, creative environments.

Our company is rooted in our values, igniting a culture that fosters collaboration and innovation, as well as promoting an inclusive environment. As a global leader in edtech, we are also passionate about four key areas where we can make a difference: growing access to technology for underserved communities, encouraging our employees to take an active role in improving our world, promoting diversity and inclusion, and reducing our carbon footprint. Discover more about our corporate social responsibility initiatives.

As a member of #TeamPromethean, you'll have the opportunity to change lives with technology and directly impact education and the workplace for countless people every day. If you're passionate about education, collaboration, and making a positive global impact, we want to hear from you. Join us on our mission to transform the world, one student, one teacher, and one community at a time.

The Director of Channel Sales is responsible for developing and executing Promethean’s national channel strategy to drive revenue growth through distribution, reseller partners, and strategic alliances. This role leads a diverse team responsible for partner development, distribution management, SaaS channel growth, and inside channel sales execution.

As a senior leader within the Global Sales organization, the Director of Channel Sales establishes partner engagement strategies, oversees national channel programs, and ensures alignment across Sales, Marketing, Product, Services, and Operations. The Director is accountable for expanding Promethean’s channel ecosystem, strengthening partner relationships, and enabling partners to successfully sell, deploy, and support Promethean solutions.

This role oversees a national channel team, ensuring consistent execution of the company’s channel-first go-to-market strategy.

The Director of Channel Sales is responsible for developing and executing Promethean’s national channel strategy to drive revenue growth through distribution, reseller partners, and strategic alliances. This role leads a diverse team responsible for partner development, distribution management, SaaS channel growth, and inside channel sales execution.

As a senior leader within the Global Sales organization, the Director of Channel Sales establishes partner engagement strategies, oversees national channel programs, and ensures alignment across Sales, Marketing, Product, Services, and Operations. The Director is accountable for expanding Promethean’s channel ecosystem, strengthening partner relationships, and enabling partners to successfully sell, deploy, and support Promethean solutions.

This role oversees a national channel team, ensuring consistent execution of the company’s channel-first go-to-market strategy.

The Director of Channel Sales is responsible for developing and executing Promethean’s national channel strategy to drive revenue growth through distribution, reseller partners, and strategic alliances. This role leads a diverse team responsible for partner development, distribution management, SaaS channel growth, and inside channel sales execution. As a senior leader within the Global Sales organization, the Director of Channel Sales establishes partner engagement strategies, oversees national channel programs, and ensures alignment across Sales, Marketing, Product, Services, and Operations. The Director is accountable for expanding Promethean’s channel ecosystem, strengthening partner relationships, and enabling partners to successfully sell, deploy, and support Promethean solutions. This role oversees a national channel team, ensuring consistent execution of the company’s channel-first go-to-market strategy.

Responsibilities:

Implement and execute the national channel strategy to accelerate revenue growth through distribution, resellers, and strategic partners.

Partner with senior sales leadership to shape regional and national sales strategy, align go-to-market priorities, and drive coordinated execution across Sales, Channel, and Marketing.

Lead and scale a high-performing channel sales organization responsible for partner recruitment, enablement, and revenue generation.

Align channel programs, pricing strategy, and deal registration policies to maximize partner engagement and competitiveness in the market.

Influence annual budgeting decisions, providing input on channel investments, partner programs, headcount planning, and strategic initiatives.

Identify opportunities to expand Promethean’s presence through new partners, distribution relationships, and emerging channels.

Establish clear performance metrics, manage and achieve quotas, and oversee accountability across the channel organization.

Measure team success through quota attainment, revenue growth, and acquisition of new customers.

Conduct regular performance reviews, pipeline inspections, and strategic planning sessions with channel leaders.

Build strong relationships with national and regional channel partners, distribution partners, and strategic alliances.

Conduct Quarterly Business Reviews (QBRs) with top partners to review performance, identify growth opportunities, and align strategic initiatives.

Develop programs that enable partners to effectively position, sell, and support Promethean’s hardware, software, and services solutions.

Ensure channel managers and partners are equipped with the tools, training, and resources needed to conduct demos.

Oversee the company’s distribution strategy, ensuring alignment between distribution partners and reseller partners.

Coordinate with Sales Operations to maintain forecast accuracy, pipeline discipline, and channel reporting visibility.

Ensure consistent execution of channel policies including pricing, bid support, and deal protection.

Partner with Product and Marketing leadership to grow SaaS-based offerings through the channel ecosystem.

Support channel enablement for software and subscription-based solutions.

Identify new channel opportunities to expand adoption of Promethean’s digital classroom platform.

Partner with Marketing, Product, Professional Development, and Support teams to ensure partners can deliver seamless customer experience.

Provide market insights, competitive intelligence, and partner feedback to inform product development and strategic planning.

Represent the channel organization in executive leadership meetings and company-wide initiatives

Requirements:

10+ years of B2B technology sales experience, with a strong background in channel or partner-led sales models.

7+ years of sales leadership experience, leading multi-layered teams, and partner ecosystems.

Proven success building and scaling channel-first go-to-market strategies.

Demonstrated success leading teams responsible for hardware, SaaS, and solution-based selling.

Strong financial acumen including forecasting, pipeline management, and quota attainment.

Experience working with CRM systems such as Salesforce and channel management tools.

Proven ability to build, lead, and develop high-performing channel team, fostering a culture of accountability, collaboration, and continuous improvement.

Strategic mindset with the ability to balance long-term partner development with near-term revenue execution.

Base Range: $ 152,700 - $209,800 +  Commission Eligible

 

For business reasons, Promethean does not employ individuals who work remotely in San Francisco, San Jose or Oakland. 

 

Promethean provides a comprehensive and competitive benefits package that offers the flexibility and security to thrive both inside and outside of work.

 

Our benefits include: 

· Medical, Dental, and Vision Insurance 

· Spending Accounts (FSA and HSA) 

· Disability Programs 

· 401(k) Retirement Plan with Matching 

· Generous PTO and Holidays 

· Paid Maternity and Parental Leave Program with Child Care Subsidy 

· Paid Volunteer Time Off 

· Reward and Recognition Program 

· Well-Being Programs (For example, company-wide health challenges) 

· And more!

Promethean is honored to be an equal opportunity workplace. We realize that by creating teams rich in diverse thoughts and experiences, our people, company and customers are free to thrive. We are committed to providing equal employment opportunities regardless of race, color, national origin, religion, creed, genetic information, sex (including pregnancy, sexual orientation or gender identity), age, marital status, disability, military or veteran status; or any other protected classifications or characteristics under applicable local laws. In addition, Promethean values privacy and the protection of personal information.

For information regarding personal information we collect and our use of such data please see our privacy policy: https://bit.ly/2I83hwP

Please contact [email protected] if you have an accessibility request at any point during the hiring process.

 

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