Digital Media Coordinator

Kirvin Doak Communications is a leading marketing agency specializing in integrated campaigns across various industries. They are seeking a motivated Digital Media Coordinator to assist in the management and optimization of digital media and PPC campaigns, while providing reporting and analysis to enhance campaign performance.

Responsibilities

• Managing and optimizing all Google/YouTube PPC campaigns
• Campaign management in agency’s self-managed Demand Side Platform (DSP)
• Managing and optimizing programmatic media campaigns with managed DSPs
• Monthly digital media campaign performance reporting and analysis
• General website analytics reporting in Google Analytics
• Generating and tracking specific UTMs within Google Analytics
• Pixel placements for media campaign tracking within Google Tag Manager
• Client facing meeting participation, reporting and recommendations
• Creating and issuing insertion orders in agency buying platform
• Monthly billing and budget reconciliation (both traditional and digital media)

Skills

• Familiarity with digital media practices and terminology a must
• Working knowledge of Excel for daily use in client work
• Managing all work with thoroughness, accuracy, and efficiency
• Strong written communication
• Willingness to learn agency software and platforms
• Personable, team player committed to agency's vision
• Facilitate project execution in a timely manner
• Strong analytical thinking and mathematical skills
• Excellent time management and organizational skills; strong attention to detail
• Must be flexible, dedicated, hardworking, diplomatic, friendly and highly organized
• Proficiency in Microsoft Word and Excel, Power Point, and Outlook calendar system is required
• Familiarity with advertising concepts, practices and procedures is preferred
• Bachelor's degree in Marketing, Advertising or a related field preferred
• Certification in Google Ads is preferred
• Experience in Google Analytics a plus

Benefits

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Life insurance
• Paid time off
• Retirement plan
• Vision insurance

Company Overview