Conversion-Focused Landing Page Designer Needed (Mortgage Broker – Discovery Call Page)

I’m a mortgage broker in NSW, Australia, specialising in first home buyers.

I’m looking for a freelancer who can take the lead in designing and building a high-converting landing page that turns Instagram & TikTok bio traffic into booked discovery calls.

This is a single landing page project, not a full website build.

I don’t just want a page that “looks good.” I want someone who understands conversion psychology and can structure the page properly.

Goal of the Page:

• Convert warm bio traffic into booked calls via Calendly.

Primary audience: First home buyers (including some considering low-deposit and guarantor options).

What I’m Looking For:

• Someone who can recommend page structure and layout

• Strong understanding of service-based lead generation

• Clean, professional design (appropriate for financial services)

• Mobile-first approach (majority of traffic will be mobile)

• Embedded Calendly booking widget

• Minimal distractions (no unnecessary navigation)

• Clear messaging and friction reduction

Technical Requirements:

• Built on my existing wordpress website

• Fast load speed

• Clean, modern UI

• Basic SEO structure

What I’ll Provide:

• Brand assets (logo, colours)

• Access to backend

• Core positioning (first home buyer focus)

• Calendly embed details

I’m open to copy refinement suggestions if you have experience improving conversion messaging.

Please Include In Your Proposal:

• Examples of high-converting landing pages you’ve built, Specifically pages designed to book calls

• A short explanation of how you approach conversion-focused design

If this project goes well, there may be ongoing work as I scale paid ads.

Looking for someone strategic, not just a page builder.

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