Produce high-quality content optimized for both SEO and LLM consumption, ensuring clarity, accuracy, and scalability.
Develop in-depth content on product applications, use cases, and case studies, with strong technical depth when required.
Create authoritative CX industry content that supports marketing, sales, and thought leadership.
Own and continuously improve content performance, with the ability to demonstrate impact through SEO results, traffic growth, engagement, and CTA conversion metrics.
Automate content creation workflows and optimize, train, and iterate on selected LLMs to produce higher-quality content at scale. Experience with content engineering tools such as AirOps is a strong plus.
Conduct keyword research to support SEO-optimized content and continuously improve on-site copy, structure, metadata, and schema markups across web pages and published resources.
Monitor website and content performance using Google Analytics and Google Search Console, and recommend data-driven optimizations.
Track and improve brand visibility in search engines and LLMs, with bonus points for experience using tools or workflows that automate this process.
Own and manage the content calendar, working closely with CX, R&D, and key stakeholders to align content with the product roadmap, deployments, and business priorities.
Research, propose, and execute content topics and content series that increase search visibility and LLM discoverability.
Contribute to and maintain product knowledge bases and developer documentation with a high level of technical accuracy.
Work effectively in a 100% work-from-home environment, demonstrating strong written communication, autonomy, and comfort collaborating asynchronously with a distributed team.
Requirements
Excellent writing skills with native-level English proficiency (British English).
Proven experience writing for SaaS or enterprise products, or a strong background in technical writing.
Hands-on experience using LLMs for content production, including prompting and iteration (e.g. ChatGPT, Llama, Claude). Experience with tools such as AirOps is a plus.
Demonstrated technical SEO expertise, including keyword research, metadata, schema, site structure, Google Analytics, Google Search Console, and SEO tools such as Ahrefs.
Nice to Have
Experience fine-tuning or training models for dedicated tasks.
Strong technical literacy, particularly in documentation and knowledge-base writing.
Experience with content automation or content engineering platforms (e.g. AirOps).