Kalshi is a pioneering company in prediction markets, allowing people to trade on event outcomes. They are seeking a Social Media Admin to manage and grow their sports-focused social channels, requiring a deep understanding of sports news and culture to create engaging content in real time.
Responsibilities
- Own day-to-day social posting for a sports-focused Kalshi account
- Post live during games, breaking news, and major sports moments
- Track trending storylines across leagues, teams, players, and fan communities
- Keep Kalshi inserted into relevant sports conversations in a fast, credible, and brand-aligned way
- Execute within Kalshi’s established content formats and templates that have already proven to work
- Write sharp, fast, native social copy tailored to each platform
- Monitor performance closely and optimize for reach, engagement, shares, views, and follower growth
- Identify which storylines are worth posting on and which are noise
- Coordinate with the broader social and growth team to maintain posting coverage across accounts
- Surface ideas for recurring formats, reactive content, and timely creative opportunities
- Help ensure Kalshi is consistently part of the sports internet, not reacting late to it
Skills
- Deep interest in sports and strong fluency in sports news, culture, and fan behavior
- Strong instincts for what will perform on social
- Experience running social accounts, meme pages, sports media accounts, brand accounts, or creator pages
- Ability to post quickly and confidently in real time
- Strong understanding of engagement metrics and what drives performance
- Comfortable working odd hours when news breaks or games are live
- Extremely online in the best way: aware of trends, discourse, and platform-native behavior
- Clear, concise writing with strong editorial judgment
- Ability to stay on-brand while moving fast
- Organized, reliable, and able to operate independently
- This role is New York Office preferred, remote possible
- We can accommodate work full time or on a contract basis
Benefits
Company Overview
Kalshi is a regulated prediction market where users trade event-based contracts tied to real-world outcomes. It was founded in 2018, and is headquartered in New York, New York, USA, with a workforce of 51-200 employees. Its website is https://kalshi.com.