The Senior Product Manager owns the product for Campspot’s Property Management System (PMS) — the B2B platform campground owners, operators, and staff use to run their businesses. It’s the operational backbone parks rely on every day, spanning reservation management, site inventory, reporting, partner integrations, and the staff workflows that shape how smoothly a park operates.
We’re looking for a Senior PM who can lead this domain with a strong sense of ownership. That means identifying important problems early, helping drive clear decisions, and building a deep understanding of what operators need and why. This is a complex, business-critical product used by real operators in real-world environments, and success in the role requires sound judgment, curiosity, and a willingness to stay close to customers and the details that matter.
This will also be the first hire we make into this role in a very different product-building environment than even a few years ago. We’re looking for someone who is already thoughtfully incorporating AI into how they work — not as a buzzword, but as a practical tool that can improve how products are built and how campground operators run their businesses. The boundaries between product, design, and engineering continue to evolve, and we value PMs who are comfortable working fluidly across those lines.
Key Responsibilities
Product Strategy & Vision
- Develop and own a clear product vision and multi-quarter roadmap for the PMS that aligns with company strategy and the real-world needs of campground operators.
- Anticipate where the platform needs to go — don’t wait for problems to surface. Bring forward strategic opportunities and risks before they reach stakeholders.
- Synthesize operator feedback, market signals, and internal data into a coherent point of view on what to build and why.
Deep Operator Understanding
- Develop genuine expertise in how campground businesses operate — seasonality, staffing models, revenue levers, compliance considerations, and the day-to-day realities of park management.
- Build direct relationships with operators, including power users and skeptics.
- Identify workflow pain points and efficiency gaps that operators themselves may not be able to articulate.
Cross-Functional Collaboration
- Partner closely with engineering, design, sales, customer success, and support to define requirements and deliver well-scoped, high-quality releases.
- Bridge the gap between operator needs and technical constraints — translate complexity in both directions without losing fidelity.
- Operate effectively in an environment where product, design, and engineering roles are increasingly overlapping. Be comfortable with ambiguity and shared ownership.
Integrations & Platform Ecosystem
- Oversee the development and health of integrations with payment processors, channel managers, OTAs (from an operator configuration standpoint), and other tools campgrounds use to run their business.
- Think about the PMS as a platform — not just a set of features — and make principled decisions about where to build, partner, or enable third-party extensibility.
Data-Driven Decision Making
- Define and track KPIs that reflect real operator outcomes: platform adoption, feature utilization, reservation throughput, time-on-task, and retention.
- Use data honestly — present the full picture, including evidence that complicates your hypothesis.
- Know when quantitative data is sufficient and when qualitative research is the more important signal. Use both rigorously.
AI-Augmented Product Development
- Bring an AI-native working style to the team — actively use AI tools in your own workflow for research, synthesis, spec writing, and iteration.
- Identify opportunities to bring AI capabilities into the PMS that genuinely reduce operator burden or unlock new revenue — without adding complexity for its own sake.
- Be a voice in the organization on what it means to build modern B2B software in an era when the tools available to small product teams are fundamentally different than they were three years ago.
Agile Leadership & Backlog Management
- Lead sprint planning, reviews, and retrospectives with clear intent — not just ceremony.
- Maintain a prioritized, well-reasoned backlog that reflects operator needs, technical realities, and strategic priorities.
- Communicate progress, blockers, and decisions to stakeholders clearly and proactively.
Qualifications
Required
- 5+ years of product management experience, with meaningful time in B2B SaaS, property management software, hospitality tech, or a comparable domain where operators or businesses — not consumers — are the primary user.
- Demonstrated track record of proactive domain ownership — you can show examples where you identified and solved problems in your area before being directed to.
- Strong analytical skills and a reputation for intellectual honesty with data.
- Exceptional written communication — you can write a clear problem statement, a tight spec, and a sharp strategic recommendation.
- Collaborative approach to cross-functional work, with the ability to influence without authority in engineering, design, and go-to-market contexts.
Preferred
- Experience with or strong working knowledge of PMS platforms, reservation systems, or operational software used in hospitality or outdoor recreation.
- Exposure to integration-heavy products: APIs, webhooks, partner ecosystems, and the tradeoffs involved in building on top of third-party platforms.
- Active use of AI tools in your daily product work — not as a novelty, but as a core part of how you operate. We’re looking for someone who has shifted their workflow, not just experimented.
- Comfort operating in environments where the traditional boundaries between PM, design, and engineering are blurring — and enthusiasm for what that makes possible.
Compensation & Benefits
- Anticipated starting annual salary: $120k-$160k
- Competitive benefits, including medical, dental, vision, life, and disability insurance options at affordable rates
- 401(k) plan with employer match
- Flexible and casual work environment
- Employee camping credit to encourage getting outdoors and experiencing our product!
We are prioritizing candidates in our hiring hubs of Grand Rapids (MI), Denver (CO), and Chicago (IL) who are interested in regular in-person collaboration. Secondary consideration may be given to candidates who reside in states where we currently have employees outside of our hubs, including MA, NH, NY, NC, OR, TX, UT, VT, VA, and Canada. Candidates located outside of the locations listed previously are not able to be considered at this time.
Campspot is a motivated team of outdoor enthusiasts and software professionals with decades of experience in the campground and outdoor industry. We’re looking to grow with people who embody our culture of learning, collaboration, and innovation. Today our portfolio includes two distinct but synergistic products:
1. Campspot Management Software (https://software.campspot.com/) is the leading provider of reservation management software and tools for campgrounds and RV parks. It revolutionized the industry through its proprietary technology, allowing park owners to increase revenue through its inventory optimization tool and site-lock capabilities.
2. The Campspot Marketplace (campspot.com and Campspot mobile app) is an online marketplace where travelers can find accommodations for their camping trips. Campspot’s inventory is 100% bookable and includes robust filters to help travelers customize their travel experience.