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// POSTED: May 6, 2026

Sales Director

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Scotch’s mission is to modernize one of the oldest industries on earth: the $1.6T beverage alcohol market. We’re starting by building the next-generation operating system for BevAlc retailers (POS, payments, Back Office, E-commerce).

Recognized by Forbes, Scotch is leading the tech revolution for the liquor store industry. 

Our founding team is comprised of the exec team from Skupos (a c-store software company that was acquired for 9-figures in 2023), Drizly (acquired by Uber), and engineers from other top technology companies. We’ve raised $28MM to build and scale Scotch from tier-one VC’s like VMG, First Round, Lerer Hippeau, Watchfire Ventures and Toba Capital, as well as strategic angels like the founder of Drizly, founding executives of Toast, and others.


Why we’re here

We are seeking a Sales Director to help liquor stores throughout the country modernize their operations with Scotch. 

 What you'll be doing

We’re a small, nimble team. We all wear multiple hats but the core responsibilities of this role include…

What we value

Company building is a team sport, and we aim to to win the World Championships. We’re looking for heat-seeking missiles that aspire to be the absolute best in their field, to constantly raise the bar amongst their peers, and to win. We’re a low-ego, high-outcome focused crew with a strict no asshole policy.

We hold a high bar. This is a performance culture - we expect effort and outcomes. With that pressure comes compensation and growth opportunities as part of a winning team.

Who we’re looking for

High energy individuals, hyper motivated to grow their career and revolutionize retail liquor. We sell technology, and we use it - it’s important to be excited about modern sales enablement tools. 

Sales experience in SMB technology or the Bev Alc Industry is required. 

 

Other Qualities we're looking for: 

Table Stakes:

 Compensation & benefits

We are an equal-opportunity employer. We don’t discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We also consider for employment qualified applicants with arrest and conviction records, consistent with applicable federal, state and local law, including but not limited to the San Francisco Fair Chance Ordinance.

To be considered for this role please email [email protected] with a copy of your resume and a brief description about why you will be a top performer in our Sales organization.  

 

Interested in this role?Apply on iHire