[Remote] Senior Manager - Sports CRM Analytics

Note: The job is a remote job and is open to candidates in USA. Hard Rock Digital is a team focused on becoming the best online sportsbook, casino, and social gaming company in the world. They are seeking a strategic and technically strong Senior Manager of Sports CRM Analytics to lead analytics and serve as the primary analytics partner for the Sports CRM team.

Responsibilities

• Build & Lead a High-Performance Analytics Team
• Develop and mentor a team of CRM analysts with a high bar for intellectual rigor and business impact
• Work with Senior Director to establish best practices in analytical thinking, experimentation design, and stakeholder communication
• Create scalable processes that enable both speed and quality
• Evolve the Measurement Foundation
• Apply and evolve best-in-class frameworks for campaign performance, retention lift, incremental revenue, and long-term player value
• Implement robust test-and-learn strategies, including permanent holdouts and advanced test/control methodologies
• Drive Strategic Impact
• Provide actionable insights that influence audience targeting, bonus strategy, lifecycle marketing, creative optimization, and promotional investments
• Partner with CRM leadership to prioritize initiatives that maximize sustainable player value
• Move the team from descriptive reporting to forward-looking, decision-driving analytics
• Advance Technology & Intelligent Automation
• Identify and implement practical analytical tools and AI-driven approaches to improve the performance of the Sports CRM function
• Ensure new technologies are thoughtfully applied — balancing innovation with measurable ROI
• Elevate Analytical Culture
• Champion experimentation and evidence-based decision-making within the Sports CRM organization
• Translate complex findings into clear, executive-ready narratives that drive action
• Raise the standard for how insights inform strategy

Skills

• Strategic Analytics Leader: You're comfortable influencing senior stakeholders while remaining hands-on with complex analysis. You know how to ask the right questions — not just answer them
• Business-First Thinker: You care about impact, not output
• Experimentation Expert: You understand CRM testing environments — including holdouts, incrementality measurement, and interpreting imperfect or noisy results in dynamic systems
• Influential Communicator: You can translate sophisticated analysis into compelling, concise narratives for non-technical stakeholders. You're comfortable challenging assumptions and shaping roadmaps
• Talent Mentor: You have experience hiring, coaching, and retaining high-performing analytics professionals — and creating environments where they thrive
• 6+ years of experience in analytics, with 2+ years leading teams
• Experience in online gaming
• Experience applying AI/ML or automation thoughtfully to business problems
• Advanced SQL proficiency and experience working with modern data stacks
• Background in engineering, math, computer science, economics, or related quantitative field
• Experience in CRM, lifecycle marketing, or retention analytics

Benefits

• Competitive pay and benefits
• Flexible vacation allowance
• Flexible work from home or office hours
• Startup culture backed by a secure, global brand
• Opportunity help shape the future strategy of the Sportsbook

Company Overview

Company H1B Sponsorship