Note: The job is a remote job and is open to candidates in USA. Lumivero is a company that develops data-intelligence software aimed at empowering users to create impactful insights from complex data. The Senior Digital Growth Manager will be responsible for owning the e-commerce revenue performance across all product lines, focusing on customer acquisition, conversion optimization, and lifecycle growth through demand generation programs and e-commerce strategy.
Responsibilities
- Own Lumivero’s e-commerce ARR target across all product lines, serving as the primary accountable owner for new e-commerce revenue growth
- Own the e-commerce promotional calendar to maximize purchase volume and revenue across all product lines
- Optimize digital purchasing flows and customer journeys to improve conversion rates and reduce friction across all e-commerce touchpoints
- Identify and activate cross-sell, upsell, and reactivation opportunities to grow revenue from existing customers and lapsed users
- Partner with Business Applications teams to enhance the performance, usability, and reliability of Lumivero’s digital purchasing infrastructure
- Develop and execute demand generation programs that drive qualified traffic to our e-commerce shops
- Collaborate with the Marketing and Product teams to align acquisition campaigns with e-commerce conversion goals, drive qualified traffic, and identify growth opportunities across organic, paid, and owned channels
- Monitor e-commerce traffic performance and secondary KPIs (sessions, CAC, channel mix) to inform acquisition strategy adjustments
- Partner with Marketing Operations to design and optimize lifecycle programs and automated workflows that move prospects from interest to first purchase and identify win-back opportunities for lapsed customers
- Own e-commerce performance reporting, including primary KPIs (e-comm ARR, new revenue, conversion rates) and secondary KPIs (traffic, CAC, campaign ROI)
- Lead high-impact experiments across channels and purchasing flows to continuously improve funnel performance
- Leverage CRM and marketing automation platforms (Google Analytics, Salesforce, Microsoft Clarity) to generate data-driven insights and communicate results to stakeholders
Skills
- 6–8+ years of experience in digital marketing, e-commerce, or growth marketing, with demonstrated ownership of revenue or e-commerce targets
- Proven track record driving e-commerce or self-serve SaaS growth, with hands-on experience across conversion optimization, promotions, pricing strategy, and purchasing flow improvement
- Strong background in B2C or prosumer/SMB SaaS — you understand self-serve acquisition funnels and subscription economics
Benefits
- Full medical, dental, and vision coverage
- Flexible PTO
- 401K
Company Overview
Lumivero is a software company that provides data collaboration solutions. It was founded in 1995, and is headquartered in Denver, Colorado, USA, with a workforce of 201-500 employees. Its website is https://lumivero.com.