Note: The job is a remote job and is open to candidates in USA. Tinuiti is the largest independent full-funnel marketing agency in the U.S., and they are seeking a Client Insights Lead Analyst to create and lead the analytics strategy for client accounts. This role involves data analysis, reporting, collaboration with cross-functional teams, and effective client communication to deliver actionable insights.
Responsibilities
- Create and lead the analytics strategy for an account
- Lead the development of annual learning agendas, testing and analysis roadmaps, and support thought leadership as required
- Anticipate and recommend methods to measure media and tie results back to outcomes
- Propose tests and analysis on an ongoing basis
- Lead the overall building of analytical capabilities and solutions (segmentation, modeling, campaign evaluations, etc.)
- Stay abreast of technological and industry developments and provide appropriate suggestions to clients
- Complete appropriate quality control procedures for analysis, reporting and data visualization for accuracy
- Lead relationships with cross-functional teams for daily execution of analytics projects & initiatives
- Ensure quality and timeliness of deliverables that meet expectations while balancing business needs with the appropriate level of analytical difficulty
- Leverage story-telling skills to deliver insights that are clear, concise and useful
- Understand client key words and indicators to identify cross-sell opportunities and escalate opportunities appropriately
- Listen for signs of client health, happiness or dissatisfaction
Skills
- 5-7 years of experience in marketing analytics roles with a proven track record of working with clients, understanding their business, and executing quantitative methods to support
- Demonstrated success analyzing data and using analytics tools to drive marketing decision making
- Excellent communication and interpersonal skills, with the ability to build productive relationships with clients and internal partners
- In-depth experience with statistical analysis, predictive modeling, LTV calculations, and other quantitative methods
- Experience using tools such as R, Python, and SQL, and the ability to problem solve independently with these tools
- Advanced skills in business intelligence platforms (e.g., Tableau, Power BI, Metric) and data architecture (e.g., Snowflake, Redshift)
- Advanced computer skills including Microsoft Excel & PowerPoint
- Ability to multitask, prioritize, and manage time effectively across clients, multiple partner relationships, and internal initiatives
Benefits
- Unlimited PTO
- Healthcare: Medical, Dental, Vision, Life & Disability, Flex Spending Accounts
- Retirement: Match up to 4% of your contributions at 100% with immediate vesting
- Perks and Wellness: Fringe, Forma, Unlimited Telemedicine and Teletherapy available at no cost, Thankful giving, Equity
- Parental Leave: Birthing parents receive 16 weeks of leave with 100% pay (partners 12 weeks) after the birth or adoption of a child.
- Learning and Development: On-demand learning (powered by LinkedIn Learning), mentorship program, leadership and management development programs and resources
Company Overview
Tinuiti is a data-driven digital marketing agency specializing in full-service online marketing. It was founded in 2004, and is headquartered in New York, New York, USA, with a workforce of 1001-5000 employees. Its website is https://tinuiti.com/.Company H1B Sponsorship
Tinuiti has a track record of offering H1B sponsorships, with 2 in 2025, 1 in 2024, 2 in 2023, 5 in 2022, 3 in 2021, 2 in 2020. Please note that this does not guarantee sponsorship for this specific role.