Note: The job is a remote job and is open to candidates in USA. Casechek is on a mission to innovate the implant supply chain and bring greater transparency to the cost of patient care. They are seeking a Growth Marketing Manager to own demand generation and drive awareness, pipeline growth, and revenue across their Procurement and Payment Solutions. This role involves building integrated campaigns and optimizing the demand engine to fuel Casechek's growth.
Responsibilities
- Own the end-to-end demand generation strategy and execution, building and managing integrated campaigns that generate qualified pipeline and create opportunities for the Commercial team
- Drive pipeline acceleration programs that move opportunities through the funnel faster and improve conversion at each stage
- Design and run account-based marketing (ABM) programs against target accounts in partnership with Sales, orchestrating multi-channel plays that engage and convert priority hospitals and health systems
- Plan, build, and execute multi-channel campaigns, including webinars, events, email, paid, and content programs that drive measurable awareness and demand
- Own lead management, scoring, routing, and attribution, and maintain a reporting framework that ties campaigns to pipeline, opportunities, and marketing-influenced revenue
- Continuously analyze funnel performance, conversion rates, and return on marketing investment to inform where to invest next
- Manage the marketing automation platform and its integration with Salesforce to ensure clean data, reliable lead flow, and accurate reporting across the funnel
- Partner closely with Sales on shared pipeline goals, service-level agreements for lead follow-up, and feedback loops that keep targeting, messaging, and handoffs tight
- Collaborate with Product and Customer Success to align campaigns with launches, expansion motions, and the realities of customer needs in market
Skills
- 5-8+ years of experience in B2B SaaS growth marketing, demand generation, or revenue marketing
- Demonstrated track record of generating qualified pipeline and marketing-influenced revenue in support of an enterprise sales organization
- Strong analytical and reporting skills, with comfort owning metrics such as qualified pipeline generated, opportunities created, conversion rates, campaign performance, and ROMI
- Hands-on expertise with CRM software and Marketing Automation (Salesforce and Pardot preferred), including lead management and attribution
- Ability to operate strategically while remaining highly hands-on as an individual contributor
- Comfortable with MS Excel (analyzing spreadsheets and charts) as well as Microsoft PowerPoint
- Bachelor's degree in Marketing, Business Administration or relevant field
- Experience in managing 1-3 direct reports is strongly preferred
- Experience in Healthcare strongly preferred: Healthcare Technology, Healthcare Supply Chain, Revenue Cycle, Medical Devices, or Hospital Operations
- MBA preferred
Benefits
- Competitive Salary and Annual Bonus
- Opportunity for Long-Term Incentives (LTI) – Be part of our success with equity or long-term incentive plans that grow with the company.
- 401(k) Match – Invest in your future with our generous matching program to help you build long-term financial security.
- Work-from-Home Flexibility – Enjoy the freedom to work where you're most productive with a supportive hybrid (Chicago) or remote setup (National).
- Flexible Time Off (Unlimited PTO) – Recharge and focus on what matters most with unlimited paid time off tailored to your needs.
- Parental Leave – Take time to bond and care for your growing family with fully paid parental leave options.
- Comprehensive Medical and Dental Benefits – Prioritize your health and well-being with premium plans for you and your family.
- Brand-New Pro-Level Laptop – Equipped with top-tier tools and technology to set you up for success from day one.
- Annual Education Budget – Expand your skills and knowledge with dedicated funding for courses, certifications, and learning resources.
Company Overview
Casechek is a Chicago-based implant supply chain automation company. It was founded in 2014, and is headquartered in Chicago, Illinois, USA, with a workforce of 11-50 employees. Its website is https://www.casechek.com/.