Note: The job is a remote job and is open to candidates in USA. ClassDojo is dedicated to providing every child with an education they love, connecting teachers, children, and families through its flagship app. The B2B Content & Thought Leadership Strategist will develop high-quality content and thought leadership to support the Districts team's marketing efforts and strengthen district-facing narratives.
Responsibilities
- Develop district-focused thought leadership and executive-facing content
- Build and manage editorial calendars tied to campaign moments and GTM priorities
- Translate campaign themes and PMM messaging into compelling district-facing narratives
- Produce high-quality long-form content, nurture assets, webinar support materials, and campaign-aligned content
- Support messaging refinement and content iteration across district marketing initiatives
- Partner cross-functionally with Marketing, PMM, and GTM stakeholders
- Support nurture email optimization and campaign messaging updates
- Assist with HubSpot campaign creation and email build support as needed
- Support webinar programming and district-focused campaign initiatives
- Assist with basic video editing and content formatting support when needed
- Help strengthen the consistency, quality, and strategic direction of district-facing content
Skills
- 5+ years of experience in B2B content marketing, editorial strategy, thought leadership, or demand generation content roles
- Strong writing and storytelling skills for executive or district-level audiences
- Experience developing thought leadership, long-form content, nurture content, or campaign-aligned assets
- Strong editorial instincts and narrative development skills
- Ability to operate independently without highly structured briefs
- Experience managing multiple simultaneous content workstreams
- Strong cross-functional collaboration and communication skills
- Ability to adapt quickly in fast-moving startup-style environments
- Experience translating strategic messaging into compelling audience-facing content
- Experience in EdTech or K-12 marketing
- Experience marketing to district leaders or school administrators
- HubSpot experience
- Video editing skills
- Experience supporting webinar programming or campaign launches
- Experience working in high-growth startup environments
Benefits
- This is a contractor position based in the United States.
- The role is approximately 28 hours per week (~4 days/week) and is fully remote.
- ClassDojo takes a number of factors into consideration when determining final contract rates, including geographic location, experience, and skillset.
Company Overview
ClassDojo is a school communication platform that teachers, students, and families use to build close-knit communities. It was founded in 2011, and is headquartered in San Francisco, California, USA, with a workforce of 51-200 employees. Its website is https://www.classdojo.com.