Top Reason To Work With Our Client : - Innovate Embedded Systems – Create tech for smart devices, medical, and infrastructure.
- Drive Sustainability – Build energy-efficient products that reduce CO2 emissions.
- Master Industry Tools – Work with TRACE32®, the global standard for embedded debugging.
- Global Impact – Join a 45+ year leader with offices worldwide.
- Shape Future Tech – Support cutting-edge microprocessors across automotive, energy, and consumer sectors.
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Company Overview: Client is the global leader in hardware-based debug and trace tools for embedded systems. Portfolio spans JTAG debuggers, virtual target solutions, and advanced trace tools for heterogeneous multicore systems. Headquartered near Munich, Germany, They operate 11 offices worldwide, including three in the U.S. (Vancouver, WA; Detroit, MI; Marlborough, MA). Customers include leading automotive, aerospace, mobile, automation, and semiconductor companies.
Position Overview:
As Embedded Systems Technical Sales Manager – Western USA, you will drive sales and customer relationships across the Western region. This is a highly technical, client-facing role where you will combine sales expertise with embedded systems knowledge to expand Lauterbach’s footprint in the U.S.
Key Responsibilities: Provide technical and commercial support to customers
Present and demonstrate embedded debug and trace products
Prepare, negotiate, and follow up on quotations
Plan and attend industry trade fairs and exhibitions
Initiate and develop new customer relationships and long-term partnerships
Expand business into new sectors and markets
Collaborate closely with sales and marketing teams at headquarters
Required Qualifications: Bachelor’s degree in Electrical Engineering, Technical Computer Science, or related field
Strong knowledge of hardware-related software (mandatory)
Previous experience in technical sales
Familiarity with embedded debuggers (preferred)
Experience with Lauterbach TRACE32 systems (a plus)
Excellent communication skills in English
Willingness to travel within the USA and occasionally to Germany
Ability to work independently, proactively, and with strong attention to detail
OTE (On-Target Earnings): based on experience , 50/50 split between fixed salary and commission
Health, dental, and 401(k) included Base salary + commission structure , Paid vacation and sick leave ,Comprehensive disability & liability insurance
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