Copywriter

Reports To: VP, Head of Creative

Location: Officially headquartered in the metro NY/NJ area, the Halo Team works remotely across the U.S. and worldwide.

 

Company Overview:

Designed by leaders in GPS, tracking, containment, safety technologies, and dog behavior, Halo was founded in 2018 and has become the first all-in-one dog safety solution to completely revolutionize our industry in over 30 years. With our multi-year lead over the competition, patented technologies, and unique industry expertise, we are pursuing the objective of becoming the world’s first “smart phone” for dogs.  At Halo, everyone is a partner who shares in our mission. We are all working together to make this concept of all-in-one safety technology into a reality for all dogs.

 

Position Summary:

The Copywriter will be a junior-to-mid-level role for someone who has strong writing instincts, a hunger to learn, and a genuine enthusiasm for using AI tools to work smarter and produce more. You'll write copy across a wide range of channels and formats — from social captions and product descriptions to email campaigns, video scripts, and long-form content — and you'll use Claude and other AI tools every day to help you do it faster and better.

You'll work closely with the Creative Director and a designer, contributing to integrated campaigns while also owning the day-to-day copy needs that keep the brand moving. You're a strong editor as much as a writer — you know when something isn't landing and you know how to fix it. You care about voice, clarity, and getting the details right.

Reporting to the VP, Head of  Creative, you will work cross-functionally across acquisition marketing, member marketing, ecommerce, retail (online and in-store), 

Responsibilities:

Brand & Campaigns

• Write copy that brings the brand voice to life across every channel ensuring it feels consistent, engaging, and authentic
• Support brand campaigns, partnerships, and product launches with compelling headlines, taglines, and messaging
• Help maintain and evolve brand voice guidelines and messaging frameworks

Performance & Acquisition

• Write and iterate on copy for paid media ads, affiliate ads, ecomm, landing pages, and SEO/GEO content
• Develop email and SMS copy on a weekly cadence — subject lines, body copy, CTAs — optimized for engagement and conversion
• Assist in writing and editing copy for experiments and A/B tests across channels

Social & Content

• Write social copy across organic and paid channels that stops the scroll and fits the platform
• Draft and edit scripts for video content, YouTube, and third-party content partners
• Familiarity with social platform nuances across Instagram, TikTok, Facebook, and YouTube
• Support PR copy needs on an ongoing basis

Product & Ecommerce

• Write product descriptions, feature callouts, and launch copy for new products, new colors, accessories, and collaborations 
• Develop copy for packaging, retail materials, and in-store merchandising
• Write retail listing copy, including ongoing updates, optimizations, and promotional copy

Member & CRM

• Write ongoing member communications including email, content cards, and push notifications
• Contribute to onboarding and educational content that supports the member experience

Requirements:

• 5+ years of copywriting experience, in-house or agency with a strong portfolio 
• Excellent writing skills across a range of tones and formats — you can write a heartfelt brand moment and a punchy promotional email in the same afternoon
• Hands-on, daily use of Claude and AI writing tools is a must — not as a crutch, but as a genuine part of your writing process
• Comfortable with high volume and fast turnaround without losing quality or brand integrity
• Highly organized and able to manage multiple projects across multiple channels and deadlines simultaneously
• Comfortable working across Google Docs, project management tools (Asana, Notion, and others), and email platforms
• A team player who communicates clearly, takes feedback well, and asks good questions
• Low ego, high output — you care about the work, not the credit
• Passion for dogs is basically mandatory

Nice to Have:

• Experience writing for DTC, consumer products, or lifestyle brands
• Exposure to email marketing platforms
• Some experience with video script writing or content production
• Familiarity of SEO basics and writing for search, and interest in or knowledge of SEO/GEO content strategy is a plus

Perks of the Pack

• Medical, Dental, and Vision plans
• Company-paid Long-Term Disability
• 401k with Company Match
• Paid Time Off
• Free Halo gear + Product Testing Opportunities
• Work remotely from anywhere in the U.S.
• Be part of a mission-driven, dog-loving team

 

We provide competitive compensation packages, inclusive of base salary, incentives, and benefits. Final compensation is dependent on experience, skills, and qualifications.

Protect Animals With Satellites is for everyone but especially for dog lovers. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender perception or identity, national origin, age, marital status, protected veteran status, or disability status.

Protect Animals With Satellites does not accept unsolicited headhunter or agency resumes. Protect Animals With Satellites will not pay any third-party agency or company that does not have a signed agreement.